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full story here OUR EXPERTISE IS in Fruit

Announcing New Delicious & Juicy Ocean Spray® Infused Dried Fruits

Fruit Infusion Excellence – Creating Extraordinary Ingredients
READ THE BROCHURE HERE

J.O. Sims is one of the UK’s leading suppliers of fresh fruit, fruit ingredients and fruit snacks. Worldwide, we farm over 1,000 acres of cherry, apple, peach, nectarine and apricot orchards and we are the UK’s largest supplier of cranberries and wild blueberries.

what we do

Since it was founded in 1896, J.O. Sims has built lasting relationships with growers and processors around the world enabling us to introduce and supply a wide variety of fruit to retailers, wholesalers as well as food and drink manufacturers. Our relationships have helped us identify new lines of supply and develop new market opportunities for our UK and international customers.

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Explore our Worlds

FRESH

SNACKS

INGREDIENTS

GROWING

Explore our Services

uno We are continually investing in the latest technology and practices including Quality Management Systems and allocating at-source resource to guarantee that only the highest quality products are received by our customers.

Throughout the supply chain and on site, our teams work passionately to ensure all aspects of food safety are effectively managed from allergen management practices, to HACCP and risk assessments. Quality Management dos J.O. Sims has dedicated UK logistics and procurement teams, who will ensure all aspects of import and export supply chain services are fully managed.

These include the purchasing of all materials and packaging, inventory management, shipment and transportation, customs and brexit management, storage of all goods, information flow and documentation to fully support our customers requirements. Importing & Supply Chain Management tres Our diverse facility in the UK allows us to pack our range of products into retail ready and bulk packaging formats.

We have the largest automated fresh cherry packing facility in the UK and we have recently invested in industry leading nut allergen and non-nut allergen fruit breaking and blending lines.

In Europe, we are proud to be a founding partner of Zarecki Foods who produce high quality dried apple and Ocean Spray® infused dried fruits for food manufacturers and retail customers. Manufacturing UK & Europe cuatro J.O. Sims has invested in an Innovation Centre in the UK for food excellence and education. Our team create and deliver customer presentations in response to briefs that are tailored to their applications and relevant to trends seen in the market place.

We evaluate our ingredients, use market and trend data and conduct food trawls to find new and relevant applications for our products, supporting our customers at every step of the innovation journey from ideagen to production trials. Innovation & Development cinco J.O. Sims is one of the UK’s leading suppliers of fresh fruit and fruit & nut ingredients and snacks.

We offer a wide variety of products to retailers, wholesalers and food & drink manufacturers; identifying new lines of supply and developing new market opportunities for UK and international customers.

We offer a choice of service options, from full category management, with unrivalled levels of market insight, to "service provision" and "direct" models. Sales Channels CALL US

Explore our Services

Quality Management

We are continually investing in the latest technology and practices including Quality Management Systems and allocating at-source resource to guarantee that only the highest quality products are received by our customers.

Throughout the supply chain and on site, our teams work passionately to ensure all aspects of food safety are effectively managed from allergen management practices, to HACCP and risk assessments.

Importing & Supply Chain Management

J.O. Sims has dedicated UK logistics and procurement teams, who will ensure all aspects of import and export supply chain services are fully managed.

These include the purchasing of all materials and packaging, inventory management, shipment and transportation, customs and brexit management, storage of all goods, information flow and documentation to fully support our customers requirements.

 

Manufacturing UK & Europe

Our diverse facility in the UK allows us to pack our range of products into retail ready and bulk packaging formats.

We have the largest automated fresh cherry packing facility in the UK and we have recently invested in industry leading nut allergen and non-nut allergen fruit breaking and blending lines.

In Europe, we are proud to be part of Zarecki Foods, who produce dehydrated
apple ingredients for the food industry and retail customers in the UK and continental Europe.

 

 

Innovation & Development

J.O. Sims has invested in an Innovation Centre in the UK for food excellence and education. Our team create and deliver customer presentations in response to briefs that are tailored to their applications and relevant to trends seen in the market place.

We evaluate our ingredients, use market and trend data and conduct food trawls to find new and relevant applications for our products, supporting our customers at every step of the innovation journey from ideagen to production trials.

 

 

Sales Channels

J.O. Sims is one of the UK’s leading suppliers of fresh fruit and fruit and nut ingredients and snacks.

We offer a wide variety of products to retailers, wholesalers and food and drink manufacturers; identifying new lines of supply and developing new market opportunities for UK and international customers.

We offer a choice of service options, from full category management, with unrivalled levels of market insight, to “service provision” and “direct” models.

 

 

What´s New

MEET OUR TEAM

Our long standing relationship with J.O. Sims Ltd is built on our mutual passion to deliver the highest quality & innovative cranberry ingredients to our customers. Our success has been achieved through our great partnership with the dedicated team at J.O. Sims Ltd, who’s expert UK market knowledge, technical excellence & understanding of their customer needs has been fruitful!

– Thomas Hogan, OCEAN SPRAY
Testimonial

our history

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a timeline of our Journey

Slide J.O. Sims was founded by Josiah Oliver Sims in London’s Pudding Lane.
With sons Victor and Wilfred he built the family firm into a market leader, importing fruit from Europe and the US. Thriving on the passion and entrepreneurial spirit that Josiah instilled in the business, the first J.O. Sims premises in Borough Market are purchased. 1896 1906 Slide Victor’s son Keith joins & the business thrives as London’s main auction house. Keith leads the business through the turbulent years after World War 2. J.O. Sims buys a former Hop warehouse in Borough Market, and opens their first fruit auction room. 1933 1950 J.O. Sims is first to bring fresh cranberries to the UK.
And so our 60 year partnership with Ocean Spray begins... 1960 Slide Having introduced frozen Canadian Wild Blueberries, Keith freezes his excess fresh cranberries and the Ingredients Business is born with
just 2 ingredients. Keith's son Christopher becomes the fourth generation of the family to be part of J.O. Sims and is made Managing Director. 1990 1982 Christopher starts to develop the fruit farms, beginning with 4 apple and cherry farms in the USA in 1992. This passion for farming & fruit growing continues to thrive and to this day, we now farm over 1000 acres across 4 continents... from the USA, to Canada, Chile, Spain, UK and South Africa 1990 Slide J.O. Sims create the global market
for fresh Indian grapes. J.O. Sims relocate from their Borough Market trading office to a 14 acre site in Spalding, Lincolnshire.
The facility has continued to be transformed with the addition of best in class fruit packing capabilities, warehousing and storage facilities. 1996 1990 The Ingredients Business grows as J.O. Sims becomes the exclusive UK partner for Ocean Spray cranberry ingredients. This expansion continues at a rapid rate over the coming years, as new and long lasting supply partnerships and customer relationships are formed. 1998 Slide J.O. Sims invests in the Spalding site with the addition of allergen & non allergen blending & packing facilities for retail dried fruit, nut & snack blends. J.O. Sims starts to develop the Borough Market warehouse properties into apartments, office space and restaurants. 2010 2004 J.O. Sims invests in a food manufacturing facility in Poland, becoming a food ingredient manufacturer for the first time in its history. 2017 Slide 2020 New automated cherry packing lines are installed at Spalding, as the fresh fruit pack house expands even further... J.O. Sims is awarded category manager for fruit & nut ingredients for Kellogg’s UK & Europe. The company invest in the Spalding site with the addition of new state of the art fruit breaking and allergen & non allergen blending & packing capabilities. J.O. Sims develops its fruit ingredient range with Ocean Spray® Infused Dried Fruits through its stake in Zarecki Foods. The investment in the European facility adds further ingredient processing capabilities to the business. 2021 2019

A J.O. Sims was founded by Josiah Oliver Sims in London’s Pudding Lane.
With sons Victor and Wilfred he built the family firm into a market leader, importing fruit from Europe and the US. 1896 A Thriving on the passion and entrepreneurial spirit that Josiah instilled in the business, the first J.O. Sims premises in Borough Market are purchased. 1906 B J.O. Sims buys a former Hop warehouse in Borough Market, and opens their first fruit auction room. 1933 B Victor’s son Keith joins & the business thrives as London’s main auction house. Keith leads the business through the turbulent years after World War 2. 1950 B J.O. Sims is first to bring fresh cranberries to the UK.
And so our 60 year partnership with Ocean Spray begins... 1960 C Having introduced frozen Canadian Wild Blueberries, Keith freezes his excess fresh cranberries and the Ingredients Business is born with
just 2 ingredients. 1982 C Keith's son Christopher becomes the fourth generation of the family to be part of J.O. Sims and is made Managing Director. 1990 C Christopher starts to develop the fruit farms, beginning with 4 apple and cherry farms in the USA in 1992. This passion for farming & fruit growing continues to thrive and to this day, we now farm over 1000 acres across 4 continents... from the USA, to Canada, Chile, Spain, UK and South Africa 1990 D J.O. Sims create the global market
for fresh Indian grapes. 1990 D J.O. Sims relocate from their Borough Market trading office to a 14 acre site in Spalding, Lincolnshire.
The facility has continued to be transformed with the addition of best in class fruit packing capabilities, warehousing and storage facilities. 1996 D The Ingredients Business grows as J.O. Sims becomes the exclusive UK partner for Ocean Spray cranberry ingredients. This expansion continues at a rapid rate over the coming years, as new and long lasting supply partnerships and customer relationships are formed. 1998 E J.O. Sims invests in the Spalding site with the addition of allergen & non allergen blending & packing facilities for retail dried fruit, nut & snack blends. 2004 E J.O. Sims starts to develop the Borough Market warehouse properties into apartments, office space and restaurants. 2010 E J.O. Sims invests in a food manufacturing facility in Poland, becoming a food ingredient manufacturer for the first time in its history. 2017 F J.O. Sims is awarded category manager for fruit & nut ingredients for Kellogg’s UK & Europe. The company invest in the Spalding site with the addition of new state of the art fruit breaking and allergen & non allergen blending & packing capabilities. 2019 F New automated cherry packing lines are installed at Spalding, as the fresh fruit pack house expands even further... 2020 F J.O. Sims develops its fruit ingredient range with Ocean Spray® Infused Dried Fruits through its stake in Zarecki Foods. The investment in the European facility adds further ingredient processing capabilities to the business. 2021

Vision & Values

To be recognised by our valued customers, growers, suppliers and colleagues as the market leading experts in our chosen categories, delivering excellence without exception.

We would love to hear from you.
Please get in touch to discuss your requirements for the finest quality fruit to be found in the northern and southern hemispheres.

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